Most marketers know that outsourcing is the key to building your
business and breaking free of the 9 to 5 job. There are many
people who are struggling to increase their income online because
they are unwilling to hire people to help them in their business.
The truth is that for most business models online, you need to have
people who can help you do some of the little tasks in your
The first secret to outsourcing your business is to stop worrying
about every aspect of your business. You need to hire outsourcers
that will take care of the dirty work. Don’t worry if everything
is not perfect. It is not going to be perfect. A good example of
this is when you are dealing with writers. When you are working
with writers from other countries, you can often tell that the
writers do not speak English as their primary language. Once you
hire writers to work for you, I wouldn’t keep reviewing every
single blog post or article they write. You do not have the time
to do read everything.
You may not agree with this assessment, but this happens in every
business. The CEOs of Wal-Mart and Papa Johns do not have time to
keep up with every store. Even within one Wal-Mart store, I
seriously doubt that the store manager has a lot of interaction
with the employees at the bottom of the totem pole. You need to
learn to hire employees that can handle their own tasks without you
having to be involved in everything.
The second secret to outsourcing your business is to only hire one
employee at a time. This goes when you are hiring American workers
or overseas employees. There are many people that are qualified to
complete the tasks that you need done. The problem is that most
workers are not going to cut it. They will either quit, be lazy,
or not understand what you want them to do. For this reason, I
recommend only hiring one worker at a time so you can focus on
training your new person. It takes a lot of time to train new
employees, and you don’t want to be training four new employees at
the same time.
The third secret to outsourcing your business is to stop trying to
learn everything about internet marketing! When it gets right down
to it, it is impossible for anyone to know everything web design,
graphics, SEO, coding, and everything else involved with internet
marketing. Hire people that have skills that you do not have. Ask
some of your colleagues who they would recommend for your business
The last secret is to treat your employees right! There is always
going to be turnover in your business, but there are things you can
do to keep your employees. Pay them more than your competitors.
Give them bonuses for doing a great job. Grant them days off if
they need it. Get to know your employees. These are people too.
There is nothing worse than a jerk who doesn’t treat their
You need to have a lot of patience as you hire people to work for
your business. You should expect that most of the people you hire
will not stick around for long. It is very possible you will hire
several people before finding the right virtual assistant for your